Introducing our new SS24 collection

Our new collection captures the spirit of island life. Being surrounded by tropical landscapes, dramatic mountains, a huge variety of plants and birds, the beauty of the natural world, provided an overload of inspiration for this collection.

This season you’ll find everything you need for a chic, yet sporty summer escape. With everything from bikinis and swimsuits, beach dresses, funky shorts and effortless kaftans, summery hats and cool bags. We provide all the summer essentials to help you look and feel your best whilst poolside, beach and beyond.

Prints of swaying seaweeds, coral, tropical flora and seashells. Motifs that find their way into natural fabrics of summery cottons.

Every swimwear piece is created using the finest innovative fabrics to adopt to all body types offering a supreme style and a flattering fit.

St Tropez 1986


What most people don’t know, is that the story of BARTS started with swimwear 30 years ago, when founder Bart Koene successfully started selling hand-sewn swim shorts on the très chic beaches of Saint-Tropez. In the years after, Bart decided to focus on headwear and the company organically grew out to be the well-known winter accessory brand it is today. In 2019, 26 years after selling swimwear on the Saint Tropez beach, Bart returned to his roots, so to speak, with the launch of his first swimwear collection in 2019.

“With summer always on my mind, Barts SS24 collection embodies uncomplicated, elegant swimwear with a laid-back luxe feel. Our original statement prints and colours reflect Barts DNA, along with focus on quality fabrics and supreme form flattering shapes that will have you feeling just as good as you look. Something I strive for.” – Kelly Wieck – Head Designer Swimwear.

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The collection is feminine yet strong, romantic yet sporty, reflecting BARTS summer DNA.

Discover now!